SEPTEMBER 2026 | 🥂Celebrating Tourism Month: Why Travel Matters for Wolseley and Beyond ✈️

What is Tourism Month & Why is It Important?

Celebrated annually every September across South Africa, Tourism Month is a dedicated nationwide campaign aimed at encouraging domestic travel and showcasing the rich diversity of our country's travel offerings. It serves as an invitation for South Africans to step out and explore every corner of the nation—from bustling coastal regions to picturesque small towns, villages, and local dorpies like Wolseley.

Why Tourism Month MattersDrives the Local Economy: Tourism is a crucial engine for South Africa’s economic growth, creating vital jobs and supporting local business owners and communities.

Makes Travel Accessible: The festivities offer a national platform for tourism operators to share affordable travel packages and deals, inspiring locals to discover gems right in their backyards.

Global Alignment: The month culminates on 27 September with World Tourism Day (WTD), an international event led by UN Tourism. This day allows the global travel community to commemorate progress toward the UN’s 2030 Sustainable Development Goals (SDGs) and reflect on the positive impact of sustainable, inclusive travel.